Executive Certificate in Practical AI for Work and Productivity
- Duration: 5 Weeks | 🕒 20+ Hours | 📍 Online + Mysore Offline Batches
- Certification: Executive Certificate from ETMark
- Learning Format: Instructor-led + Self-paced + Projects
- Capstone Project: Build a real-life AI use-case (Startup, Resume, Product, Campaign, etc.)
Executive Certificate in Practical AI for Work and Productivity
- Duration: 5 Weeks | 🕒 20+ Hours | 📍 Online + Mysore Offline Batches
- Certification: Executive Certificate from ETMark
- Learning Format: Instructor-led + Self-paced + Projects
- Capstone Project: Build a real-life AI use-case (Startup, Resume, Product, Campaign, etc.)
FILL TO FULFILL
Why This Program? (Problem + Urgency + Relevance)
The future of work is not coming — it’s already here.
From students preparing for their first job to founders building the next big thing, everyone is facing one reality: AI is changing how we work, communicate, and grow.
Did You Know?
- 77% of companies are already using or exploring AI.
- By 2027, 40% of operational tasks will be AI-driven.
- Students with AI fluency are 3x more likely to be hired in product, marketing, and operations roles.
But here’s the challenge: Most people still don’t know how to actually use AI tools at work.
That’s where this program comes in.
What You Will Learn
- Use AI to write, plan, research, and build
- Automate repetitive tasks to save time
- Build websites, apps, and digital assets with AI
- Analyze business data and customer feedback
- Create content, strategy, and communication faster
- Apply AI across roles – marketing, operations, HR, product, research, and more
Who Is This For?
Students
Prepare for the AI-first job market
Working Professionals
Automate tasks, save time, boost performance
Startup Founders & Freelancers
Work leaner, scale smarter, make better decisions
Program Methodology
Learn by Doing
Every session includes real-world exercises
AI Prompting Techniques
Master the language of AI
Mini Projects & Capstone
Build a portfolio of AI-driven work
Use-Case Based Learning
Business-ready, job-focused examples
Mentor Guidance
Led by industry experts and practitioners
Community Support
Peer learning, prompt libraries, and support groups
Who Is This For?
📌 Topics Covered
🔹 What is AI? Types: Generative, Predictive, Conversational
🔹 AI applications in everyday work and business
🔹 How to write better prompts (Prompt Engineering basics)
🔹 AI ethics, limitations, and usage guidelines
🔹 Why AI literacy matters in all careers
🛠️ Practical Project:
Build Your First AI Workflow using ChatGPT (Prompt Pack Exercise)
📌 Topics Covered
🔹 Using AI to manage college/freelance/personal projects
🔹 Create digital portfolios, resumes, and outreach emails
🔹 AI-based personal branding and presence building
🔹 Intro to website/app building with AI tools
🔹 Productivity systems to stay organized using AI
🛠️ Practical Project:
Create Your Personal Portfolio Website Using AI
🧰 Tools Introduced:
Durable.co, Notion AI, Replit, Framer, Resume.io, Popsy
📌 Topics Covered
🔹 Build web apps, forms, and workflows using no-code AI tools
🔹 AI as a coding assistant for beginners
🔹 Landing page creation with AI design tools
🔹 AI for collecting, automating, and managing data
🔹 Turning ideas into working prototypes quickly
🛠️ Practical Project:
Build a Functional AI-Powered App or Landing Page
🧰 Tools Introduced:
Replit + ChatGPT, Bubble.io, Tally.so, Wix AI, Zapier, Make.com
📌 Topics Covered
🔹 Creating your own searchable “Company Brain”
🔹 Uploading and querying long PDFs with AI
🔹 Structuring notes, research, and learnings with AI
🔹 Turning unstructured documents into usable knowledge
🛠️ Practical Project:
Upload and Interact with PDFs Using AI
🧰 Tools Introduced:
ChatPDF, Humata.ai, Notion AI, Mem.ai
📌 Topics Covered
🔹 Automate tasks and decisions
🔹 Smart calendar, email, and content assistants
🔹 AI tools for journaling, task tracking, and prioritization
🔹 Time-saving prompt templates for daily use
🛠️ Practical Project:
Build a Daily AI Productivity System
🧰 Tools Introduced:
Motion, Notion AI, Text Blaze, ChatGPT
📌 Topics Covered
🔹 AI tools to analyze competition, trends, and pricing
🔹 Creating quick market snapshots using AI
🔹 Using AI to interpret market reports, surveys, and datasets
🔹 Live demo: competitor audit + insights with AI
🛠️ Practical Project:
Conduct AI-Driven Market Research for a Startup Idea
🧰 Tools Introduced:
Perplexity.ai, ChatGPT (Web), AskYourPDF, Google Trends + AI
📌 Topics Covered
🔹 Writing social media posts, emails, ads, and blogs using AI
🔹 Creating visual content ideas & designs with AI support
🔹 Brand tone training for AI-generated content
🔹 Repurposing content using smart prompts
🛠️ Practical Project:
Build a 1-Week Content Calendar with AI
🧰 Tools Introduced:
Canva Magic Write, Jasper.ai, Copy.ai, ChatGPT
📌 Topics Covered
🔹 Analyzing spreadsheets and performance reports
🔹 Turning customer feedback into strategic insights
🔹 Finding trends and patterns in business data
🔹 Making AI-backed decisions
🛠️ Practical Project:
Upload a CSV File and Generate Insights with AI
🧰 Tools Introduced:
ChatGPT (Advanced Data), Numerous.ai, MonkeyLearn
📌 Topics Covered
🔹 What are AI agents and how do they work
🔹 Create business-specific GPT agents (like support bots, follow-up bots)
🔹 Use automation flows to reduce repetitive tasks
🔹 Connect tools like Gmail, Sheets, Forms, and CRMs
🛠️ Practical Project:
Build Your Own AI Agent to Automate a Workflow
🧰 Tools Introduced:
Custom GPTs, Zapier AI, Make.com, Berri.ai, LangChain (optional)
Tools You Will Learn













Testimonial
What people Says!
Why AI Skills Are No Longer Optional
By 2026, AI fluency will be one of the top 3 hiring criteria
Employees who use AI save up to 1.5 hours daily
65% of young professionals say they feel left behind in AI skills
Freelancers using AI are earning 25–40% more than peers
Whether you're building your career or your company — AI isn't just important; it's urgent.
Frequently Asked Questions
Absolutely. No prior coding or AI knowledge is required. We teach you from scratch.
Yes – An Executive Certificate in Practical AI for Work & Productivity from ETMark.
Perfect. This course teaches skills that make you job-ready in the AI age.
Recordings will be provided for online and offline batches, along with doubt-clearing access.
Yes! You’ll build websites, portfolios, documents, and even your own AI agents.